Phishing activity is projected to decline by approximately 20% in both 2024 and 2025, as reported by Zscaler’s ThreatLabz team research. This decrease follows several years of significant growth, which saw phishing activity surpass 2 billion hits in 2023. The report suggests that measuring phishing volume solely by blocked emails is no longer a dependable indicator of actual phishing risk.
Phishing activity is projected to decline by approximately 20% in both 2024 and 2025, as reported by Zscaler’s ThreatLabz team research. This decrease follows several years of significant growth, which saw phishing activity surpass 2 billion hits in 2023. The report suggests that measuring phishing volume solely by blocked emails is no longer a dependable indicator of actual phishing risk.
Instead, researchers observed a rise in targeted phishing campaigns. These sophisticated attacks are specifically designed to mimic routine business communications, making them harder to detect. Notably, the services sector experienced a substantial 65.5% year-over-year increase in such phishing activity, highlighting a significant shift in cybercriminal tactics.